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Recorded Webinar: Maximize Efficiency and Profitability with Customer Relationship Management System (CRM): How to Streamline Your Resume Writing Process

  • July 26, 2023
  • 12:30 PM
  • February 28, 2030
  • 1:30 PM
  • webinar



Maximize Efficiency and Profitability with Customer Relationship Management System (CRM)

Presented by:
Cassie Hatcher, CPRW, CVCS
July 25, 2023   |  12:30 – 1:30 p.m., ET

In order to scale your business, it's crucial to have a customer relationship management (CRM) system to manage your client information and increase your productivity. In this webinar you will learn how a CRM can streamline your resume writing process and maximize efficiency and profitability. Cassie will provide tips on how to organize your client information, manage your pipeline, oversee subcontractors, and automate your follow-up process using a CRM. You'll also get insights on how to use data analytics to track your sales performance and identify areas for improvement.

By the end of this webinar, attendees will:

  • Understand the benefits of using a CRM system in a resume-writing business
  • Learn how to use a CRM to manage their client information and track clients through a pipeline
  • Discover how to automate their follow-up process and improve their productivity
  • Gain insights on how to use data analytics to track their sales performance and identify areas for improvement
  • Be able to implement these best practices to maximize efficiency and profitability in their businesses.

Cassie Hatcher, CEO of Career Confidence and former marketing chair of the NRWA, has been working in the resume writing industry since 2013, and specifically with the military/veterans for the last 10 years. Her company has achieved 60% YOY growth since implementing a CRM and is projected to achieve $250K+ in 2023. Cassie managed 233 clients and up to 11 subcontract writers in 2022.

This one-hour webinar is $19.99 for members and $39.99 for nonmembers and does not qualify for 1 CEU. It will be recorded and distributed to everyone who registered, whether attended live or not.

The National Résumé Writers' Association
North Grove Corporate Park, 8120 Lehigh Ave
Morton Grove, IL 60053

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